Close Ad Copy Verbiage
Ads with Rate Plans
SINGLE LINE
Limited time offer. New activation and 2-year agreement may be required. Taxes and fees not included.
MULTI-LINE/FAMILYTIME
Limited time offer. May require 2-year agreement. Requires new activation of line of service for each phone. Taxes and fees not included.
PROMO RATEPLANS (requiring 2 year agreement)
Limited time offer. New activation and 2-year agreement may be required. Taxes and fees not included.
Ads with Handset Offers with Mail In OR Instant Rebates
All verbiage must immediately follow or be directly below the rebate information.
Handsets with Data/Messaging add-on requirements for Rebates:
"[Instant or mail-in] rebate requires activation of qualifying voice and data/messaging plan on two-year contract."
No Data/Messaging add-on required for Mail in Rebates:
“Mail-in rebate requires activation of qualifying voice plan on two-year contract."
Instant Rebates only without Data/Messaging add-on requirements:
“Instant rebate requires ”
(Retailer must specify qualifying voice plan or any contract length for instant rebates)
Close Condensed Disclaimer
For use with ads that do not include FlexPay and are smaller than 66 sq. inches.
Additional restrictions apply; see printed materials and T-Mobile’s Terms and Conditions at T-Mobile.com for details. Limited time offer; subject to change. T-Mobile and the magenta color are federally registered trademarks of Deutsche Telekom AG.
For use with the Unlimited Rate Plans and the T-Mobile @Home Plan ONLY
*All unlimited features are only for direct communications between 2 people; domestic only. Additional restrictions apply; see printed materials and T-Mobile’s Terms and Conditions at T-Mobile.com for details. Limited time offer; subject to change. T-Mobile and the magenta color are federally registered trademarks of Deutsche Telekom AG.
For use ONLY with FlexPay print advertising smaller than 66 sq. inches
Additional restrictions apply; see printed materials and FlexPay Supplemental Terms and Conditions at T-Mobile.com for details. Ltd. time offer; subject to change. T-Mobile and the magenta color are federally registered trademarks of Deutsche Telekom AG.
Close Radio Disclaimer
Radio & TV Disclaimers
All TV disclaimers must display in legible fonts
All radio or TV ads must contain one mention of retailer’s name. When retailer name is not mentioned in the body of the ad it must be used in the disclaimer. Replace the last disclaimer line from below with: “See (retailer store name) for additional restrictions and details”
Handset and Rate Plan offers –
NO FREE PHONE OFFER “Rate plan and handset offer may require new activation, data plan and 2-year agreement. Plus taxes and fees. See store for additional restrictions and details.”
FREE PHONE OFFER: Move the following section next to the phone offer:
“Handset offer may require new activation, data plan and 2-year agreement.”
Place the following section at the end of the ad.
“Rate plan may require 2-year agreement. Plus taxes and fees. See store for additional restrictions and details.”
Handset Offers only –
NO FREE PHONE OFFER “Handset offer may require new activation, data plan and 2-year agreement. Plus taxes and fees. See store for additional restrictions and details.”
FREE PHONE OFFER Move the following section next to the phone offer:
“Handset offer may require new activation, data plan and 2-year agreement. Plus taxes and fees.”
Place the following section at the end of the ad.
“See store for additional restrictions and details.”
Rate Plan Offers only –
“New activation and 2-year agreement may be required. Plus taxes and fees. See store for additional restrictions and details.”
Unlimited Features – Add this to the beginning of the regular disclaimer for ads that contain any unlimited calling or data features.
“All unlimited features are only for direct communications between 2 people; domestic only. Coverage not available everywhere.”
T-Mobile @Home and Unlimited HotSpot Calling Disclaimers (Radio and TV)
Use the following disclaimers if ad only contains T-Mobile @Home or Unlimited HotSpot calling.
Add these to your regular disclaimer if @Home or HotSpot calling is combined with any other offer.
T-Mobile @Home “Enabled phone, qualifying rate plan, T-Mobile @Home plan, 2-year agreement, HiPort router, and broadband Internet connection required. Plus taxes and fees. See store for additional restrictions and details.”
Unlimited HotSpot Calling “Enabled phone, qualifying rate plan, Unlimited HotSpot Calling add-on plan, HiPort router and broadband Internet connection required. Plus taxes and fees. See store for additional restrictions and details.”
Flex Pay
Use this disclaimer if ad only contains Flex Pay offer.
Add this to your regular disclaimer for FlexPay ads combined with any other offer.
“New activation, credit approval and 2-year agreement may be required. Per month per line $4.99 Control Charge APPLIES unless enrolled in Easy Pay. Plus taxes and fees. See store for additional restrictions and details.”
English Disclaimers
Spanish Disclaimers
Ad Copy Verbiage (English) - For use in Ad Copy to cover all offers
Disclaimer Builder (English) - For print ads larger than 66 sq in.